Instagram is a social media application that has morphed over the last several years, eight to be exact (Instagram, 2018). The application is used by people commoners and celebs alike to share snippets of their lives with the world. The snippets come in many media forms pictures and videos mostly, but there are formats as well. For its intended purpose, the app is doing great, but something tells me that there will be more. The intended audience is people twelve years old or older, however, people have been open about sharing the lives of their children and pets as a primary feed for there media sharing. Instagram was founded by two gentlemen, Kevin Systrom and Mike Krieger, they use the developer handle Instagram, Inc. which they develop initially in 2010 (Instagram, 2018).

Instagram’s Current Icon

Instagram Original Icon

Screenshot of an Instagram Post

It does follow good design principles, it’s simple and intuitive to navigate and to post original pictures or video. It is simple to send a message via the app on my iPhone, but some devices are a bit challenging in that regard. If there was a single obvious limitation it would be the ability to repost others original post to share on your feed and to your followers. Universal Design for Learning, does it follow it, the short answer is not really. Much like the majority of applications, there is no apparent desire to be completely inclusive among app developers.

Learning value? Is there any? Yes if your objective is to learn about people by what they share with the world. Simply put, there is a lot one could learn about someone who shares a lot of content on Instagram. There are not any theories of learning embodied by the design of the app, well, I take that back. Cognitive Load Theory comes to mind when you think of a single post on someone’s feed. The principle of cognitive overload would be hard to violate. Seeing that it is a social media application, it doesn’t fair well as a mobile learning technology, but if it is used to conduct a research study, one could do well using some the developer’s other applications to derived analytics for statistical research requirements.



Instagram. (2018). About Us. Retrieved from Instagram:

Instagram. (2018). Press. Retrieved from Instagram: